Anushka Shrama Completes 10 Years in Bollywood

Anushka Sharma has successfully completed 10 years in the Bollywood and the actor believes the reason for her successful run are the “unconventional” choices she has made as a performer, producer and an entrepreneur.

“I have always made unconventional choices because it comes from my instincts. I have been successful with those unconventional choices. I have made a career with unconventional choices and that’s why I have created a different standing for myself in the film industry,” Anushka said. “I believe luck favours the brave. I wasn’t doing it thinking it is risky. I was doing it because that made sense for me. For me following my instincts is an easier thing,” she added. The producer of critically acclaimed films like NH 10, Phillauri and Pari said the focus on content has helped her company Clean Slate Films flourish.

“Whether content is in a big or a small film, it will always work. Audience looks for entertainment. If anyone thinks they are above content then they are making a big mistake. Content is over stars, directors or everything else,” she added. “I felt I was working round the clock and my life is in the hands of everybody and whoever I had to give time to. I want to take time and pick films that I want to choose. I am in talks with few people”.“I have reached a level of security and position where I can take the time to do a film that I want to do. I am not a newcomer who has to do films for the heck of it. Even when I was a newcomer I was not doing it. I am ok with that. I have gained that position,” she said. The actor, however, has no plans to go slow when it comes to production.

“The show that we are doing for Amazon Prime Video and for Netflix does require time. If I am producing a film in which I am acting, I have taken out time from my schedule to do it. Here I have to take out time. It is a behind-the-scene job so one might not see it but that requires time. I am an actor who produces films also. And that is not slowing down,” she said.  “I have that script (Kaneda). We are not in the process of doing it currently. We have our hands full with a series that we are doing with Amazon Prime Video and the movie that we are producing for Netflix,” she said.

Coming from an army family, Anushka Sharma took a U-Turn, when she initially walked the ramp as a model in 2007 and made her silver screen debut in Aditya Chopra’s Rab Ne Bana Di Jodi in 2008. Since then Anushka has carved a name for herself as an independent actress and a thoughtful producer. Over the years she has acted in movies like Band Baaja Baaraat, PK, Sultan and Jab Harry met Sejal, making her one of the top actresses in India. In 2015, Anushka collaborated with her brother Karnesh Sharma and co-produced NH10, under the banner of her production company, Clean Slate Films. Apart from acting, Sharma also supports a number of causes including ‘Right to Education’ for children, the gender pay gap issue, and animal rights.